Over a decade of experience shaping visual narratives in entertainment and advertising, with a focus on concept-driven key art that blends strong ideas with meticulous detail to deliver bold, impactful messaging. Currently leading high-profile campaigns at Roku as a Senior Art Director, with hands-on involvement from concept to comps to final delivery across digital, social, and more.
Known for building scalable brand systems, including logo design and modular templates that align tightly with brand identity. Comfortable directing talent at photoshoots, collaborating cross-functionally with marketing, content, and strategy teams, and driving creative that’s both visually striking and strategically grounded. Passionate about visual storytelling that elevates content and connects with audiences.
Areas of Expertise
360˚ Creative Direction
Art & Visual Direction
Key Art Design
Content/Brand Development
Visual Branding Systems
Insight-Driven Creative Strategy
Creative Workflow Development
CONTACT
MELODYMPARK@GMAIL.COM